Journal of Communication Development and Media Research Volume 1 No, 1 January 2019

Abstract

CONTENTS 1. Representation of Biafra in the Print Media: A Content Analysis of Three Selected Nigerian Newspapers ………………………………………………….. 9 Francis Amenaghawon. 2. Cultural Elements in a Selected Reality Television Programme in Nigeria ……………………… Alex Eloho Umuerri. 33 3. Community Radio Theory and Praxis: An Analysis of Categorisation of Campus Radio As Community Radio By National Broadcasting Commission NBC …………………………. Idris Mohammed and Agbo Patrick Monday 62 4. Influence of Local Language Advertisement on Lassa Fever Prevention in Ebonyi State ................... 83 Anthony C. Ekwueme, and Ogodo Monday Ogodo . 5. The Need for Corporate Sponsorship on Organisational Image of First Bank of Nigeria Life Assurance Company in South South Nigeria …………. 111 Bibian Ngozi Okeibunor. 6. Transformation of The Media, Trust and Public Sphere …………………………………………..… 147 Kingsley Aghogho Edafienene, and Ignatius Achilike Njoku. 4 7. The Advent of Private Broadcasting in Nigeria: A critical Appraisal ………………………..… 178 Ignatius Achilike Njoku and Tunde Ebozoje. 8. Media, Oil multinationals and Climate Change in Nigeria …………………………………...… 205 Kingsley Aghogho Edafienene, and Josephine Osatohanmwen Adeyeye. 9. Public Relations Research: An imperative for Public Relations Practitioners …………….l...…… 238 Chamberlain Chinsom Egbulefu, and Mercy Tarsea-Anshase. 10. Organisational Communication and Performance in Three Companies in Benin City, Nigeria ……… 254 Obakpolor, Jennifer Adah and Adedoyin, Samuel Adeyemi 11. Journalists‟ Evaluation of the Transition From Analogue to Digital Broadcasting in Port- Harcourt, Rivers State …………................. 283 Ireju Peace Amannah.

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urn:uuid:aeb915e4-1ee5-4e46-9947-ebf35be3caa0